Social Networking
Although still a relatively new introduction to the online world, Social Networking has taken the online world by storm. Adapted from Blogging (an online web log of activities, thoughts and general worldly comments), social network providers such as Twitter, Facebook, MySpace & Bebo have changed not only changed the way we communicate with one another, but also the way in which businesses and brands link build across the Internet.
For our clients social networking offers a unique opportunity to build a direct consumer rapport through a managed online community that can be accessed through both traditional communication devices and mobile devices. Community providers like those listed below, offer a unique opportunity to attract an audience who are actively interested in your products, your brand & its values and any future developments at little or no financial cost.
Twitter (www.twitter.com) - made famous by the likes of Stephen Fry & Fearne Cotton. Twitter gives its members 140 characters to post status updates (known as Tweets), share news and websites of interest with others and build a friend network by following other Twitter profiles.
Facebook (www.facebook.com), MySpace (www.myspace.com) & Bebo (www.bebo.com) - The providers allow members to build personalised online profiles, create events, share music, photos & movies and invite people to interact with you through wall posts. There is some debate about the value of using these social network channels in business; however they are a great way of promoting events and buzz.
YouTube (www.youtube.com) - upload and share business or product videos with the world and attract potential new leads. Humour and interesting content will most likely capture viewer attention and hopefully create a buzz that viewers will want to share with others.
LinkedIn (www.linkedin.com) - upload your business profile, create a page about your own business and network with other professionals.
Whether social networking is simply a supporting element of your wider Online Marketing Strategy or the primary means of growing your online footprint, Lab Lateral's Online Marketing team can offer advice and support in the setting up and upkeep of these social network sites.
For more information or advice about how Lab Lateral can develop your Online Social Networking or Link Building Strategy, contact our Online Marketing team on 01483 60 80 60.
Although still a relatively new introduction to the online world, Social Networking has taken the online world by storm. Adapted from Blogging (an online web log of activities, thoughts and general worldly comments), social network providers such as Twitter, Facebook, MySpace & Bebo have changed not only changed the way we communicate with one another, but also the way in which businesses and brands link build across the Internet.
For our clients social networking offers a unique opportunity to build a direct consumer rapport through a managed online community that can be accessed through both traditional communication devices and mobile devices. Community providers like those listed below, offer a unique opportunity to attract an audience who are actively interested in your products, your brand & its values and any future developments at little or no financial cost.
Twitter (www.twitter.com) - made famous by the likes of Stephen Fry & Fearne Cotton. Twitter gives its members 140 characters to post status updates (known as Tweets), share news and websites of interest with others and build a friend network by following other Twitter profiles.
Facebook (www.facebook.com), MySpace (www.myspace.com) & Bebo (www.bebo.com) - The providers allow members to build personalised online profiles, create events, share music, photos & movies and invite people to interact with you through wall posts. There is some debate about the value of using these social network channels in business; however they are a great way of promoting events and buzz.
YouTube (www.youtube.com) - upload and share business or product videos with the world and attract potential new leads. Humour and interesting content will most likely capture viewer attention and hopefully create a buzz that viewers will want to share with others.
LinkedIn (www.linkedin.com) - upload your business profile, create a page about your own business and network with other professionals.
Whether social networking is simply a supporting element of your wider Online Marketing Strategy or the primary means of growing your online footprint, Lab Lateral's Online Marketing team can offer advice and support in the setting up and upkeep of these social network sites.
For more information or advice about how Lab Lateral can develop your Online Social Networking or Link Building Strategy, contact our Online Marketing team on 01483 60 80 60.
Social Networking Resources:
