Lab Lateral's Search Engine Optimisation and Online Marketing Department continues to grow.
London, UK (01/10/2009)
As a technology consultancy and provider, Lab Lateral has been creating intelligent web developments and IT solutions to help clients achieve their business goals for years. The next step in this success was to expand its specialist Online Marketing Department in early 2009.
Increased Demand for Online Marketing Services
Lab Lateral was experiencing an increased demand from clients for help with their website marketing in order to attract visitors to their newly developed site or ecommerce solution. As more and more potential customers were finding websites via search engines, a good position in those Search Engine Results Pages was becoming critical to a company's success. From a technical point of view, the answer lay in developing an online marketing strategy that would improve a website's Search Engine Optimisation (SEO) through appropriate content.
Online Marketing Team Expands
To satisfy this demand for website marketing services, Lab Lateral hired Duncan McAndrew to lead the expansion of their Online Marketing Department earlier this year. With his experience of technical project management (Prince2 certified) and a flair for writing effective copy, he was an ideal fit for Lab Lateral's analytical and data oriented approach to Online Marketing. He was soon joined by Paul Van Wymeersch (BA(Hons) in Advertising, Marketing and Communications) who came from an agency marketing background, bringing with him valuable experience from the consumer marketing sector. By combining technical knowledge and business analysis, Duncan and his team got off to a flying start and have a portfolio of several successful SEO projects.
Our Website Marketing Strategy
The Lab Lateral Online Marketing Department cuts away the mystery surrounding SEO and provides clients with a proven process to improve search engine rankings and web site performance. From researching keywords to mapping out content, Lab Lateral's skilled team listens to their clients' needs and works with them to secure the right traffic to generate new business. They ensure that the underlying code of a website is optimised for Search Engine Optimisation best practices to give well written copy the best chance of being picked up by search engines. Lab Lateral's business oriented approach to providing online marketing solutions helps companies of all sizes incorporate cost effective and results driven solutions into their online marketing campaign.
For more information on how we can help you get a better return on investment from your website through an online marketing strategy developed specifically for your needs, contact Duncan on 01483 60 80 93.
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London, UK (01/10/2009)
As a technology consultancy and provider, Lab Lateral has been creating intelligent web developments and IT solutions to help clients achieve their business goals for years. The next step in this success was to expand its specialist Online Marketing Department in early 2009.
Increased Demand for Online Marketing Services
Lab Lateral was experiencing an increased demand from clients for help with their website marketing in order to attract visitors to their newly developed site or ecommerce solution. As more and more potential customers were finding websites via search engines, a good position in those Search Engine Results Pages was becoming critical to a company's success. From a technical point of view, the answer lay in developing an online marketing strategy that would improve a website's Search Engine Optimisation (SEO) through appropriate content.
Online Marketing Team Expands
To satisfy this demand for website marketing services, Lab Lateral hired Duncan McAndrew to lead the expansion of their Online Marketing Department earlier this year. With his experience of technical project management (Prince2 certified) and a flair for writing effective copy, he was an ideal fit for Lab Lateral's analytical and data oriented approach to Online Marketing. He was soon joined by Paul Van Wymeersch (BA(Hons) in Advertising, Marketing and Communications) who came from an agency marketing background, bringing with him valuable experience from the consumer marketing sector. By combining technical knowledge and business analysis, Duncan and his team got off to a flying start and have a portfolio of several successful SEO projects.
Our Website Marketing Strategy
The Lab Lateral Online Marketing Department cuts away the mystery surrounding SEO and provides clients with a proven process to improve search engine rankings and web site performance. From researching keywords to mapping out content, Lab Lateral's skilled team listens to their clients' needs and works with them to secure the right traffic to generate new business. They ensure that the underlying code of a website is optimised for Search Engine Optimisation best practices to give well written copy the best chance of being picked up by search engines. Lab Lateral's business oriented approach to providing online marketing solutions helps companies of all sizes incorporate cost effective and results driven solutions into their online marketing campaign.
For more information on how we can help you get a better return on investment from your website through an online marketing strategy developed specifically for your needs, contact Duncan on 01483 60 80 93.
View all articles »
To subscribe to our RSS feed please click here.
