Website Optimisation Analysis
We take a couple of days to thoroughly examine your existing website: on page elements like copy, images, menu structure, headings and footers, and off page elements like html construction, keywords, descriptions, site maps, internal links and back links.
SEO Reporting
Once we've got a thorough picture of all of those, we produce a full report, written by humans for humans, about the status of the website and identifying areas for immediate repair, and outlining a full SEO campaign.
Website Optimisation
We then go through every element on every page to ensure that it has been considered both in and of itself, and also in relation to every other element on every other page. We rewrite descriptions to produce attractive SERP snippets and change page titles to make sure search engines know where to find your products. We run your body text through analysis engines to check the proximity, prominence and density of our agreed keywords, and make sure the text is appropriately structured to be attractive to the search engines but also to the humans which make up the target market.
SEO Structuring
We'll also advise you on non-SEO items like your page layout and menu structure, your contact and enquiry pages, the look, feel and experience of your website. There is no point in spending valuable time and resources driving new business to your website if the site itself does not have the ability to convert that new traffic into new business.
Once we've got a thorough picture of all of those, we produce a full report, written by humans for humans, about the status of the website and identifying areas for immediate repair, and outlining a full SEO campaign.
Website Optimisation
We then go through every element on every page to ensure that it has been considered both in and of itself, and also in relation to every other element on every other page. We rewrite descriptions to produce attractive SERP snippets and change page titles to make sure search engines know where to find your products. We run your body text through analysis engines to check the proximity, prominence and density of our agreed keywords, and make sure the text is appropriately structured to be attractive to the search engines but also to the humans which make up the target market.
SEO Structuring
We'll also advise you on non-SEO items like your page layout and menu structure, your contact and enquiry pages, the look, feel and experience of your website. There is no point in spending valuable time and resources driving new business to your website if the site itself does not have the ability to convert that new traffic into new business.
For more information or advice about how Lab Lateral can improve, manage and develop your website through Lab Lateral's Online Marketing services that includes Search Engine Optimisation (SEO) & SEO Reporting, contact our Surrey based Online Marketing team on 01483 60 80 60.
SEO Resources:
